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cover Business modeling and data ...
Business modeling and data mining
Morgan Kaufmann Publishers ©2003

Business Modeling and Data Mining demonstrates how real world business problems can be formulated so that data mining can answer them. The concepts and techniques presented in this book are the essential building blocks in understanding what models are and how they can be used practically to reveal hidden assumptions and needs, determine problems, discover data, determine costs, and explore the whole domain of the problem. This book articulately explains how to understand both the strategic and tactical aspects of any business problem, identify where the key leverage points are and determine where quantitative techniques of analysis -- such as data mining -- can yield most benefit. It addresses techniques for discovering how to turn colloquial expression and vague descriptions of a business problem first into qualitative models and then into well-defined quantitative models (using data mining) that can then be used to find a solution. The book completes the process by illustrating how these findings from data mining can be turned into strategic or tactical implementations. Teaches how to discover, construct and refine models that are useful in business situations Teaches how to design, discover and develop the data necessary for mining Provides a practical approach to mining data for all business situations Provides a comprehensive, easy-to-use, fully interactive methodology for building models and mining data Provides pointers to supplemental online resources, including a downloadable version of the methodology and software tools

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Título:
Business modeling and data mining / Dorian Pyle
Editorial:
Amsterdam ; Boston : Morgan Kaufmann Publishers, ©2003
Descripción física:
1 online resource (xxvi, 693 pages) : illustrations
Mención de serie:
The Morgan Kaufmann Series in Data Management Systems Ser
Bibliografía:
Includes bibliographical references (pages 665-671) and index
Contenido:
The world, knowledge, and models -- Translating experience -- Modeling and mining : putting it together -- Framing business models -- Getting the right model -- Getting the model right -- Deploying the model -- Getting started -- What mining tools do -- Getting the initial model : basic practices of data mining -- Improving the model -- Deploying the mined model -- Methodology
Lengua:
English
Copyright/Depósito Legal:
55235603 63116625 646827851 961676326 962619595 966208175 988458657 991917517 1037911873 1038660434 1045497509 1055315353 1081210069 1114371349 1114399861 1153000553 1162219305
ISBN:
9780080500454 ( electronic bk.)
0080500455 ( electronic bk.)
155860653X
9781558606531
9781558606531
155860653X
1282284762
9781282284760
9786612284762
6612284765
Materia:
Enlace a formato físico adicional:
Print version: Pyle, Dorian. Business modeling and data mining., Amsterdam ; Boston : Morgan Kaufmann Publishers, ©2003 9781558606531 (DLC) 2002114338 (OCoLC)52349252
Punto acceso adicional serie-Título:
Morgan Kaufmann Series in Data Management Systems Ser

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