REBIUN - ODA

Descripción del título

Destination marketing and m...

Destination marketing and management [theories and applications

Wang, Youcheng

Pizam, Abraham

CAB International c2011

Ver

Tourism- Tourism-

Monografía

monografia Rebiun06402198 https://catalogo.rebiun.org/rebiun/record/Rebiun06402198 101213s2011 maua sb 001 0 eng d 9781845937621 permanent paper) 9781845937003 e-book) UPVA 997920194403706 UAM 991007722177504211 CBUC 991003508619806714 CBUC 991010343177406709 UPCT u288128 CaPaEBR. CaPaEBR. UMA.RE Destination marketing and management Recurso electrónico] :] theories and applications edited by Youcheng Wang and Abraham Pizam Cambridge CAB International c2011 Cambridge Cambridge CAB International x, 370 p. ill x, 370 p. E-Libro Includes bibliographical references and index pt. 1. Destination marketing and management : concepts, structures and policies -- pt. 2. Destination marketing : understanding consumer decision making -- pt. 3. Destination marketing : research, branding and image communication -- pt. 4. Destination product development and distribution -- pt. 5. Managing stakeholders at destinations -- pt. 6. Safety and crisis management at destinations -- pt. 7. Managing competitiveness and sustainability and embracing challenges and opportunities Electronic reproduction. Palo Alto, Calif. ebrary 2011. Available via World Wide Web. Access may be limited to ebrary affiliated libraries Modo de acceso: World Wide Web E-Libro Tourism- Marketing Tourism- Management Wang, Youcheng Pizam, Abraham E-Libro (Servicio en línea)

• Localizaciones: 20
• Préstamo interbibliotecario

• Exportar
  • Dublin Core
  • Google scholar
  • RIS
  • RefWorks
• Favorito
• Compartir

Información Sólo puedes introducir una dirección de email ×

Introduce un email para compartir el título

Email Pon el email de la persona con la que deseas compartir este contenido

Error .alert.alert-info

Cerrar Compartir por email

Información Haz clic en el cuadro de texto para seleccionar el contenido y copiarlo al portapapeles

Enlace permanente https://catalogo.rebiun.org/rebiun/record/Rebiun06402198

Cerrar

monografia Rebiun06402198 https://catalogo.rebiun.org/rebiun/record/Rebiun06402198 101213s2011 maua sb 001 0 eng d 9781845937621 permanent paper) 9781845937003 e-book) UPVA 997920194403706 UAM 991007722177504211 CBUC 991003508619806714 CBUC 991010343177406709 UPCT u288128 CaPaEBR. CaPaEBR. UMA.RE Destination marketing and management Recurso electrónico] :] theories and applications edited by Youcheng Wang and Abraham Pizam Cambridge CAB International c2011 Cambridge Cambridge CAB International x, 370 p. ill x, 370 p. E-Libro Includes bibliographical references and index pt. 1. Destination marketing and management : concepts, structures and policies -- pt. 2. Destination marketing : understanding consumer decision making -- pt. 3. Destination marketing : research, branding and image communication -- pt. 4. Destination product development and distribution -- pt. 5. Managing stakeholders at destinations -- pt. 6. Safety and crisis management at destinations -- pt. 7. Managing competitiveness and sustainability and embracing challenges and opportunities Electronic reproduction. Palo Alto, Calif. ebrary 2011. Available via World Wide Web. Access may be limited to ebrary affiliated libraries Modo de acceso: World Wide Web E-Libro Tourism- Marketing Tourism- Management Wang, Youcheng Pizam, Abraham E-Libro (Servicio en línea)