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Freud on Madison Avenue [mo...

Freud on Madison Avenue [motivation research and subliminal advertising in America

Samuel, Lawrence R.

University of Pennsylvania Press c2010

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Motivation research (Marketing)- Subliminal advertising- Advertising- Consumer behavior-

Monografía

monografia Rebiun08223894 https://catalogo.rebiun.org/rebiun/record/Rebiun08223894 091210s2010 pau sb 001 0 eng d 9780812242515 alk. paper) 0812242513 alk. paper) 9780812222265 9780812204872 e-book) UPVA 997922714903706 UAM 991007725019704211 CBUC 991013157527206708 CBUC 991010497251306709 CBUC 991001013415706712 UPCT u341848 CaPaEBR. CaPaEBR. UMA.RE Samuel, Lawrence R. Freud on Madison Avenue Recurso electrónico] motivation research and subliminal advertising in America Lawrence R. Samuel Philadelphia University of Pennsylvania Press c2010 Philadelphia Philadelphia University of Pennsylvania Press 218 p. 218 p. E-Libro Includes bibliographical references and index The psychology of everyday living -- The sophisticated sell -- The secret pitch -- The fertile moment -- The psychology of the world of objects Electronic reproduction. Palo Alto, Calif. ebrary 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries Modo de acceso: World Wide Web E-Libro Motivation research (Marketing)- United States- History Subliminal advertising- United States- History Advertising- United States- Psychological aspects- History Consumer behavior- United States- History E-Libro (Servicio en línea)

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monografia Rebiun08223894 https://catalogo.rebiun.org/rebiun/record/Rebiun08223894 091210s2010 pau sb 001 0 eng d 9780812242515 alk. paper) 0812242513 alk. paper) 9780812222265 9780812204872 e-book) UPVA 997922714903706 UAM 991007725019704211 CBUC 991013157527206708 CBUC 991010497251306709 CBUC 991001013415706712 UPCT u341848 CaPaEBR. CaPaEBR. UMA.RE Samuel, Lawrence R. Freud on Madison Avenue Recurso electrónico] motivation research and subliminal advertising in America Lawrence R. Samuel Philadelphia University of Pennsylvania Press c2010 Philadelphia Philadelphia University of Pennsylvania Press 218 p. 218 p. E-Libro Includes bibliographical references and index The psychology of everyday living -- The sophisticated sell -- The secret pitch -- The fertile moment -- The psychology of the world of objects Electronic reproduction. Palo Alto, Calif. ebrary 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries Modo de acceso: World Wide Web E-Libro Motivation research (Marketing)- United States- History Subliminal advertising- United States- History Advertising- United States- Psychological aspects- History Consumer behavior- United States- History E-Libro (Servicio en línea)