Descripción del título
Starting an Online Business...
Providing practical tips and advice on how to start and manage a successful online business, this book offers would-be Internet entrepreneurs all the information they need in order to launch an e-business in today's marketplace
Monografía
monografia Rebiun24718968 https://catalogo.rebiun.org/rebiun/record/Rebiun24718968 m o d cr |n|---||||| 170128s2017 xx o 000 0 eng d 1129367325 9781119315544 1119315549 9781119315520 9781119315537 1119315530 EBLCP eng pn EBLCP OCLCQ COO S4S C6I OCLCO OCLCF MERUC UUM CUY ZCU ICG OCLCO OCLCQ TKN DKC OCLCQ VT2 Belew, Shannon Starting an Online Business All-In-One for Dummies 5th ed Somerset John Wiley & Sons, Incorporated 2017 Somerset Somerset John Wiley & Sons, Incorporated 1 online resource (915 pages) 1 online resource (915 pages) Text txt rdacontent computer c rdamedia online resource cr rdacarrier For dummies The choice to incorporate Title Page; Copyright Page; Table of Contents; Introduction; About This Book; Foolish Assumptions; Icons Used in This Book; Beyond the Book; Where to Go from Here; Book 1 Start-Up Essentials; Chapter 1 Starting from Scratch; What Are You Waiting For? Start Your Business Now!; Choosing Just the Right Business; Creating online businesses for today and tomorrow; Finding a business that's your type; Getting Started; Chapter 2 Turning Ideas into a Viable Internet Business; Thinking Like an Online Entrepreneur; Putting Your Business Idea UndertheMicroscope Using informal research to verify your ideaApplying a SWOT analysis to your idea; Creating a feasibility study to validate an idea; Identifying Your Market andTargetCustomer; Classifying your customer; Going to the source; Competing to Win: Analyzing YourCompetition; Chapter 3 Getting Real: Creating a Usable Business Plan; Understanding the Value of a Plan; Recognizing That the Parts of the Plan Make a Whole; Getting Help to Write the Plan; Determining when to hire a professional; Knowing what to expect from a business plan consultant; Using a Business Plan Today, Tomorrow, and Always Chapter 4 Funding Your Online BusinessBootstrapping the Low-Cost, No-Cost Site; Making the leap to the bootstrapping lifestyle; Saving money to make money; Getting resourceful; Looking at the pros and cons of bootstrapping; Finding the Perfect Investor; Turning to your friends and family; Finding angels; Venturing into the world of venture capital; Checking Out Alternative Financing; Taking a Shortcut: Purchasing an Existing Site; Chapter 5 Creating Policies to Protect Your Website and Customers; Taking Care of Customers; I pledge to you; Put it in writing; Putting Policies in Place Privacy policyUser agreement or terms and conditions; Shipping policy; Return policy; Safety for young users; Other online policies; Delivering On Your Promises; Chapter 6 Setting Up Shop: What You Need for Online Efficiency; A Floor Plan for Success; Must-Have Equipment; Make form follow function; Revving up with a powerful computer; Tools for Your Desktop; Searching for a web browser; Sending and receiving messages with e-mail; Using document-viewing software and other useful applications; Your Essential Software Toolkit; Connectivity: Today's Internet Options and More Book 2 Legal and AccountingChapter 1 Minding the Law; Keeping Your Business Legal; Federal tax identification number; Resale certificate; Business bank account; Employee forms; Zoning for Business (at Home); Obtaining Business Licenses; Chapter 2 Choosing the Right Foundation: From Partnerships to Corporations; Strategizing for the Best Organization; Operating Alone as a Sole Proprietor; Fictitious name registration; Husband and wife sole proprietorship; Sharing the Load with a Partnership; Limited Liability Company; Making It Official with Incorporation; Different flavors of corporations Providing practical tips and advice on how to start and manage a successful online business, this book offers would-be Internet entrepreneurs all the information they need in order to launch an e-business in today's marketplace Business enterprises- Computer networks New business enterprises- Computer networks Internet marketing Business enterprises- Computer networks Internet marketing New business enterprises- Computer networks Electronic books Elad, Joel Print version Belew, Shannon. Starting an Online Business All-In-One for Dummies. Somerset : John Wiley & Sons, Incorporated, ©2017 9781119315520 --For dummies