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Monografía
monografia Rebiun19255635 https://catalogo.rebiun.org/rebiun/record/Rebiun19255635 170829s2017 gw | s |||| 0|eng d 9783319534695 9783319534671 10.1007/978-3-319-53469-5 DOI UPNA0478641 UMA.RE Advanced Methods for Modeling Markets Recurso electrónico] edited by Peter S. H. Leeflang, Jaap E. Wieringa, Tammo H.A Bijmolt, Koen H. Pauwels Servicio en línea Cham Springer International Publishing Imprint: Springer 2017 Cham Cham Springer International Publishing Imprint: Springer X, 733 p. 75 il., 24 il. col X, 733 p. 75 il., 24 il. col International Series in Quantitative Marketing 0923-6716 Modo de acceso: world wide web Springer (e-Books) Business Market research Business and Management Market Research/Competitive Intelligence Operations Research/Decision Theory Leeflang, Peter S. H. ed. lit Wieringa, Jaap E. ed. lit Bijmolt, Tammo H.A. ed. lit Pauwels, Koen H. ed. lit SpringerLink Books (Servicio en línea) Business and Management (Springer Books)