Descripción del título
Handelsmarketing : Grundlag...
Monografía
monografia Rebiun22189491 https://catalogo.rebiun.org/rebiun/record/Rebiun22189491 m o d cr nn|008mamaa 070815s2007 gw a ob 001 0 ger d 228165348 228165349 905013649 9783540694472 3540694471 9783540408710 3540408711 NZ1 12058637 AZU eng pn AZU OCLCQ CUS OCLCQ OCLCO OCLCF OCLCO YDXCP UV0 OCLCQ Ahlert, Dieter Handelsmarketing Grundlagen der marktorientierten Führung von Handelsbetrieben Dieter Ahlert, Peter Kenning Berlin, Heidelberg Springer-Verlag 2007 Berlin, Heidelberg Berlin, Heidelberg Springer-Verlag 1 online resource (xvi, 348 pages) illustrations 1 online resource (xvi, 348 pages) Text txt rdacontent computer c rdamedia online resource cr rdacarrier Springer-Lehrbuch 0937-7433 Title from PDF title page (SpringerLink, viewed May. 2, 2011) Includes bibliographical references (pages 313-337) and index Economics Marketing Economics Marketing Electronic books Kenning, Peter Springer e-books Springer e-books Springer-Lehrbuch